Which is cheaper, Mailchimp or SMTP2GO?

SMTP2GO is 1.3x cheaper than Mailchimp. Mailchimp starts at $0/mo, SMTP2GO starts at $0/mo.

Does Mailchimp have a free tier?

Yes, Mailchimp offers a free tier with contacts: 250, emailSendsPerMonth: 500, dailySendLimit: 250, seats: 1, audiences: 1.

Mailchimp has moderate switching cost. SMTP2GO has drop-in switching cost. SMTP2GO is easier to switch away from.

Mailchimp

All-in-one email marketing and automation platform with audience management, landing pages, and analytics

Switching Cost: moderate

SMTP2GO

← More affordable

SMTP relay service with email delivery, reporting, and dedicated IP options

Switching Cost: drop-in

The cost difference is substantial — Mailchimp runs about 1.3x what SMTP2GO charges.

You'll notice different pricing structures: tiered for Mailchimp versus flat-rate for SMTP2GO.

{winner} wins on flexibility — easier switching means less lock-in and more options for your long-term strategy.

{winner} wins on flexibility — easier switching means less lock-in and more options for your long-term strategy.

Price Difference

1.3x

SMTP2GO is cheaper by $3/mo

Pricing Model

Different

Tools charge using different pricing philosophies

Switching Costs

SMTP2GO

Lower switching costs for easier migration